{"id":2439,"date":"2021-11-11T14:35:57","date_gmt":"2021-11-11T12:35:57","guid":{"rendered":"https:\/\/lion-test-sites.co.za\/mica-shop\/product\/duram-showfloor-cement-floor-primer-clear-1l\/"},"modified":"2026-05-07T13:10:53","modified_gmt":"2026-05-07T11:10:53","slug":"duram-showfloor-cement-floor-primer-clear-1l","status":"publish","type":"product","link":"https:\/\/lion-test-sites.co.za\/mica-shop\/product\/duram-showfloor-cement-floor-primer-clear-1l\/","title":{"rendered":"DURAM SHOWFLOOR CEMENT FLOOR PRIMER CLEAR 1L"},"content":{"rendered":"<p>\u2022 Penetrates surface for optimum adhesion <br \/>\u2022 Water-based and easy &#8211; no-mix formula <br \/>\u2022 Cross-links to form a protective barrier <br \/>\u2022 Pure acrylic <br \/>\u2022 Highly alkaline resistant <br \/>\u2022 Low water permeability <br \/>\u2022 Quick drying<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An essential bonding primer for cement floors prior to application of Showfloor Polyurethane Floor Paint. <\/p>\n","protected":false},"featured_media":7014,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[155],"product_tag":[238],"class_list":{"0":"post-2439","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-floor-paint","7":"product_tag-duram","9":"first","10":"outofstock","11":"taxable","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/product\/2439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/comments?post=2439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/media\/7014"}],"wp:attachment":[{"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/media?parent=2439"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/product_brand?post=2439"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/product_cat?post=2439"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/mica-shop\/wp-json\/wp\/v2\/product_tag?post=2439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}