{"id":1800,"date":"2017-07-23T08:54:09","date_gmt":"2017-07-23T08:54:09","guid":{"rendered":"https:\/\/lion-test-sites.co.za\/provantage?p=1800"},"modified":"2023-03-14T13:42:44","modified_gmt":"2023-03-14T11:42:44","slug":"studio-universal-implements-campaign-transit-ads","status":"publish","type":"post","link":"https:\/\/lion-test-sites.co.za\/provantage\/studio-universal-implements-campaign-transit-ads\/","title":{"rendered":"Studio Universal implements campaign with Transit Ads\u2122"},"content":{"rendered":"<p><strong><em>DStv channel Studio Universal has once again hopped onto Transit Ads\u2122 platforms with a nationwide campaign that promotes the channel and the movies that are aired on it. <\/em><\/strong><\/p>\n<p>The messaging and the creative are being showcased on taxis, on TRANSIT.TV\u2122 as well as in train stations. The brand continues to reap the benefits of Transit Ads\u2122 solutions \u2013 access to the desired target market as well as reach, frequency, visibility and engagement are all objectives that are successfully met through this strategy.<\/p>\n<p>The campaign incorporates a number of touchpoints along the commuter journey to ensure that there is engagement with the brand and the messaging, in an environment that is captive and has long dwell times. The combination of static branding as well as digital enhances brand assimilation and further cements brand affiliation.<\/p>\n<p>For more information on how Transit Ads\u2122 can take your brand messaging to the consumer, contact Hugh Wilson on 0861 776 826 or <a href=\"mailto:hugh@lion-test-sites.co.za\">hugh@lion-test-sites.co.za<\/a> or DM <a href=\"http:\/\/www.twitter.com\/TransitAds_\" target=\"_blank\" rel=\"noopener\">@TransitAds_<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DStv channel Studio Universal has once again hopped onto Transit Ads\u2122 platforms with a nationwide campaign that promotes the channel and the movies that are aired on it. The messaging and the creative are being showcased on taxis, on TRANSIT.TV\u2122 as well as in train stations. The brand continues to reap the benefits of Transit [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,33],"tags":[65,66,50],"class_list":["post-1800","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-provantage","category-transit-ads","tag-dstv","tag-studio-universal","tag-transit-tv"],"_links":{"self":[{"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/posts\/1800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/comments?post=1800"}],"version-history":[{"count":1,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/posts\/1800\/revisions"}],"predecessor-version":[{"id":9517,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/posts\/1800\/revisions\/9517"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/media\/1801"}],"wp:attachment":[{"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/media?parent=1800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/categories?post=1800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lion-test-sites.co.za\/provantage\/wp-json\/wp\/v2\/tags?post=1800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}