Airport Ads has launched two new Visionet screens in Cape Town Airport. These expand the existing Visionet network to deliver a combined 1.18 million monthly impacts, reaching a primed, targeted audience – just as air travel is on the rise. Visionet is South Africa’s only iconic, large format digital Airport network, and comprises seven screens […]
KFC brands Powa Towas and PRASA
KFC is benefiting from strategically placed branding within major commuter hubs and is successfully creating awareness of the ‘issa lot in a box’ specials. The campaign, implemented by Transit Ads™, incorporates Powa Towas as well as PRASA OOH media sites.
Powa Towas are the largest branding structures to be erected in the taxi rank environment in South Africa. As such, they provide a high impact medium visible to millions of commuters that are both captive and frequent.
Static media branding within PRASA Train Station environments is providing KFC with the golden opportunity to target consumers where they are most likely to assimilate messaging and react by way of purchase.
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Sanlam Targets Business Traveller with ‘Classic’ Lanseria International Outdoor Campaign
Johannesburg, August 2021 – South African financial services group Sanlam is looking to make a big impact with a niche, targeted audience, with an Airport Ads® campaign that is well-placed to drive increased levels of awareness of the Sanlam brand. The campaign has been rolled out at Lanseria International Airport to the north-west of Johannesburg, […]
Cape Town International Airport makes the top 3 in the world – and big brands are noticing
Based on the latest data from the AirHelp Score for 2023, Cape Town International Airport has been voted the third-best airport in the world. And with Cape Town ranked as the second-best city in the world by Time Out Magazine, the Mother City is attracting more visitors than ever before – both locally and internationally. […]