Here are five key Out of Home (OOH) and Digital Out of Home (DOOH) trends to watch this year. 1. Programmatic DOOH goes mainstream Programmatic buying will continue to scale, with automation, real-time bidding and DSP integrations becoming more standard in South Africa. In 2026, more premium and previously difficult-to-access DOOH inventory in airports, high-traffic […]
Golf TV introduces new Golf Equipment Segment
Golf Ads™ is proud to announce the launch of a brand new promotional segment on Golf TV™ – the Golf Equipment Segment. The segment is specifically designed to showcase golfing equipment, which is extremely relevant to the golfing audience.
The Equipment Segment is a new feature on the digital television network, which flights in golf club houses nationwide. The new feature offers product news space to golf equipment brands that want to showcase product to an audience that is relevant, discerning and, because of the environment, captive.
Golf TV™ has become synonymous with content that is niche, informative, entertaining and completely relevant to the golfing community. The channel airs to an audience of 500 000 viewers every month, providing excellent exposure and assimilation for brands advertising on it. It is for this reason in particular that the new equipment segment will appeal to brands that want to showcase their range of products exclusively and directly to this target audience.
Golf Ads’™ Golf Equipment Segment includes advertising space where brands are not limited to a single product, but may use the platform to showcase various items related to golf including golf clubs, golf balls, clothing and other related elements.
Golf TV™’s Golf Equipment Segment is the ideal space to showcase your brand to an audience that is characteristically attentive to golfing merchandise. For more information on how your brand can benefit from exposure on the golf course, contact Peter KohlÖffel on 0861 776 826 or pk@lion-test-sites.co.za or go to www.golf-ads.co.za
About Golf Ads™
Impact. Unique media. Exceptionally long dwell times.
Golf Ads™ is a golf media specialist company with an innovative, solutions-driven approach. We offer a comprehensive range of advertising formats for reaching an upper LSM audience at 180 golf courses nationwide. Golf Ads™ offers high quality and diversified digital and static advertising and branding solutions as well as activations opportunities within the golf course environment.
You may also like:
Provantage launch Provantage Sport – Xhanti-Lomzi Nesi appointed as managing director
Provantage, a leader in integrated marketing solutions, has launched Provantage Sport, significantly expanding its reach into the expansive South African sports sponsorship and media arena, which is estimated to generate around R40-45 billion in annual revenue through activations, sponsorship, media rights, ticketing and hospitality locally. Heading up Provantage Sport as managing director is Xhanti-Lomzi Nesi, […]
Lotto Powerball wins with TRANSIT.TV
Lotto Powerball continues to advertise on TRANSIT.TV™ with great success. The tailor-made campaign package ensures that commuters are reminded of roll overs and different draws on their daily commute. TRANSIT.TV™ airs to an audience of over 13 million and operates in taxis, taxi ranks, train stations and bus stations across South Africa.