Global Out of Home Media appoints Marcell Entres to head up Ghana Operation

Global Out of Home Media – a division of the Provantage Media Group – has appointed experienced industry professional Marcell Entres as the new General Manager of its Ghana operation. Entres has nearl …

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Diners Club takes highly targeted approach on AIRPORT.TV

Diners Club has opted for a targeted approach and developed a campaign in partnership with Airport Ads® that speaks directly to the travel community, in an environment where that community should be m …

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Why 360 degree campaigns work in the Transit Environment

Shamy Naidu, Executive: Transit Ads™ outlines the importance of implementing 360° advertising campaigns within the highly effective, high frequency and captive transit environment. As in any ot …

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KFC brands Powa Towas and PRASA

KFC is benefiting from strategically placed branding within major commuter hubs and is successfully creating awareness of the ‘issa lot in a box’ specials. The campaign, implemented by Transit Ads …

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Mall Ads connects Ford with consumers

Studies show that 85% of consumers like to touch and feel a product before buying it. With this insight, Ford showcased its new high-end models at East Point Shopping Centre in Boksburg, Ekurhuleni. B …

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Coke leverages the power of digital with engaging Airport Ads campaign

Coke is a brand renowned for its marketing campaigns over the years and more recently was able to extend the reach and level of engagement with one of its more successful campaigns in South Africa, wi …

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Orange dominates Abidjan International with its latest integrated campaign

Global Out of Home Media has extended its long-standing relationship with French multinational telecommunications operator Orange, with an integrated campaign at Abidjan International Airport in Ivory …

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Mall Ads sets up kiosk for vida e caffè

Vida e caffè has opened a kiosk in Musgrave Centre in Durban, Kwazulu-Natal. Facilitated by mall marketing specialist company Mall Ads, the kiosk is perfectly located under an escalator in an area tha …

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Golf Ads ensured no holiday ‘down time’ for brands

Corporate South Africa may have shut down over the holiday season, but for brands wanting to continue speaking to a targeted audience, Golf Ads™ continued offering an effective solution over a …

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